Re-engaging Lapsed Donors with Surveys

Fundraising Success has a great article by Angie Moore about how a thoughtful survey from a nonprofit made her decide to start donating again! The survey included questions about how she originally got involved in the organization, about what mattered to her personally, and about how well the organization is communicating with her. At the end of the survey, she decided to donate to them again.

Surveys are a great way to engage both your current and your lapsed constituents. Doubleknot’s full-featured Surveys tool makes it easy to ask the exact questions you need to understand their connection to your organization. Documentation on using the Surveys tool is located on the User Manuals page and in the online help (click Help at the top of any Doubleknot page.)

NEW: Rearrange Form and Survey Items with “Drag and Drop”

You can now use “drag and drop” to rearrange the order of items on a registration or form or survey! In case you’re not familiar with drag and drop, here’s how to move an item on a form or survey page:

  1. On the form or survey page, position the mouse over the item you want to move. The cursor will change to a crossbar, and a dotted line will appear around the item.
  2. Hold down the mouse button to “grab” the item.
  3. With the mouse button held down, drag the item you’re moving to the new location. To place the item you’re moving (Item A) before another item (Item B), move Item A “on top” of Item B. As you begin to drag, the cursor will change to a pointer with the outline of rectangle beneath it.
  4. Let go of the mouse button. Item A will now be located in front of Item B.

In this example, we’ll move Item A in front of Item B. First, hold down the mouse button over the item you want to move (Item A ). The cursor will change to a crossbar, which indicates that you can drag the item to a new location.

As you move an item, the cursor changes to an arrow with the outline of a rectangle. Drag the item you’re moving (Item A) on top of the item that you want it to appear in front of (Item B).

When you release the mouse, Item A will appear before Item B.